BIOGRAPHY
Wynona Benson brings a wealth of diverse industry experience to the classroom, spanning roles at early-stage startups, leading technology firms, and entrepreneurial ventures. This real-world background enriches both teaching and scholarship, offering students practical insights into innovation, competition, and firm strategy.
Wynona’s research interests lie at the intersection of economics and strategy, bridging rigorous economic analysis with the practical realities of strategic decision-making to contribute to both academic discourse and managerial practice.
Wynona is also deeply committed to advancing pedagogy in business management education. Through research on curriculum design and instructional practice, Wynona explores how to cultivate forward-thinking mindsets in students—equipping them with the ability to translate everyday knowledge and lived experiences into actionable skills in the classroom and beyond.
Central to Wynona’s teaching philosophy is a faith-based approach to business education. Wynona is known for thoughtfully integrating the principles of the gospel with real-world business practice, helping students see their professional pursuits as an extension of their calling and equipping them to lead and serve with both competence and conviction.
EDUCATION
Ph.D. Candidate in Business Administration (ABD)
Master in Business Administration (MBA)
Bachelor of Science
CERTIFICATIONS
Certified Lean Six Sigma Black Belt
PUBLICATIONS
Benson, W. (2025). Can Low-End Disruption Help You Outflank Tariffs? California Management Review. https://cmr.berkeley.edu/2025/09/can-low-end-disruption-help-you-outflank-tariffs/
Benson, W. (2022). How Cloud ERP Can Protect Your Business From Another Layoff? Forbes. https://www.forbes.com/sites/sap/2022/09/07/how-cloud-erp-can-protect-your-business-from-another-layoff/
WORKING PAPERS
Benson, W. Entrepreneurial Finance as a System: Extending Venture Capital Logics Across Small-Business Funding Regimes. Under review at The Journal of Entrepreneurship.
Benson, W. Reallocation Speed as an Emergent Property of Dynamic Capabilities: A Conceptual Review. Under review at Management Research Review.
Benson, W. Teaching Tomorrow’s News Today: Integrating Live Economic Events into Business Courses. Under review at Management Teaching Review.
COURSES TAUGHT
Strategic Management
Strategy & Economics
Microeconomics
Macroeconomics
Lean Six Sigma
Personal Finance
Intro to Business Management
Principles of International Business
Small Business Management
Entrepreneurship
Marketing Management
CV Last Revised February 25, 2026